The US market is the largest, most dynamic and diverse market in the world, consisting of 325 million consumers and presenting the highest household spending globally; however, new entrants need to recognize that every USA state is different with its own unique profile.

To address the need for in-depth information, the American-Hellenic Chamber of Commerce and its International Trade Department “TradeUSA” introduced a new series of webinars to provide useful insights per State that will assist exporting firms in their business endeavors. The TradeUSA “State-by-State Insights” series kicked off on Thursday, May 20 with the analysis of the States of Texas, California, New Mexico.

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